{"id":21908,"date":"2015-09-01T15:41:00","date_gmt":"2015-09-01T15:41:00","guid":{"rendered":""},"modified":"2026-06-29T02:43:17","modified_gmt":"2026-06-29T02:43:17","slug":"de-que-forma-nos-tomamos-un-cafe","status":"publish","type":"post","link":"https:\/\/entrepalabrasmxdigital.com\/?p=21908","title":{"rendered":"\u00bfDe qu\u00e9 forma nos tomamos un caf\u00e9?\u200f"},"content":{"rendered":"<div style=\"background-color: white; line-height: 22.7199993133545px; text-align: justify;\">\n<ul style=\"line-height: 18.9333324432373px; margin: 0px 0px 20px 1em; padding: 0px 0px 0px 1em; text-align: -webkit-center;\">\n<li style=\"line-height: 26.506664276123px; margin: 0px 0px 3px; text-align: left;\"><b><i><span style=\"font-family: Arial, Helvetica, sans-serif;\"><span style=\"line-height: 26.506664276123px;\"><span style=\"line-height: 26.506664276123px;\">\u00abMejor sabor, m\u00e1s calidad, mejor aroma, el caf\u00e9 de grano, simplemente es el mejor\u00bb<\/span><\/span><span style=\"line-height: 26.506664276123px;\">.<\/span><\/span><\/i><\/b><\/li>\n<li style=\"line-height: 26.506664276123px; margin: 0px 0px 3px; text-align: left;\"><span style=\"line-height: 26.506664276123px;\"><i style=\"line-height: 26.506664276123px;\"><b><span style=\"font-family: Arial, Helvetica, sans-serif;\">\u00abYo siento que el caf\u00e9 une a las personas, porque es un buen pretexto para tener una buena conversaci\u00f3n\u00bb.<\/span><\/b><\/i><\/span><\/li>\n<li style=\"line-height: 26.506664276123px; margin: 0px 0px 3px; text-align: left;\"><span style=\"line-height: 26.506664276123px;\"><i style=\"line-height: 26.506664276123px;\"><b><span style=\"font-family: Arial, Helvetica, sans-serif;\">\u00abUn buen caf\u00e9 es el que sabe a caf\u00e9, no a agua, ni a t\u00e9, ni que s\u00f3lo este como pintado\u00bb.<\/span><\/b><\/i><\/span><\/li>\n<li style=\"line-height: 26.506664276123px; margin: 0px 0px 3px; text-align: left;\"><span style=\"line-height: 26.506664276123px;\"><i style=\"line-height: 26.506664276123px;\"><b><span style=\"font-family: Arial, Helvetica, sans-serif;\">\u00abEl buen caf\u00e9 es un apapacho, hacer caf\u00e9 para alguien es darle un poquito de amor\u00bb.<\/span><\/b><\/i><\/span><\/li>\n<\/ul>\n<\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2015\/09\/cafe2.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img fetchpriority=\"high\" decoding=\"async\" width=\"286\" height=\"176\" border=\"0\" src=\"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2015\/09\/cafe2.jpg\" class=\"wp-image-21909\" \/><\/a><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\"><br \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">La forma en que tomamos caf\u00e9 est\u00e1 determinada por&nbsp;<\/span><span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">los diferentes perfiles de consumidores, entendiendo su estilo de vida as\u00ed como sus h\u00e1bitos de consumo de caf\u00e9, gasto y frecuencia en el consumo.<\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">&nbsp;<\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">\u00abLo interesante del consumo es la detecci\u00f3n de diferentes tipos de consumidores de caf\u00e9 que existen en el mercado actual, conociendo a profundidad los motivadores psicol\u00f3gicos que los llevan a seleccionar y consumir un tipo de caf\u00e9 en particular, y en qu\u00e9 momentos deciden consumirlo\u00bb comento Sylvia Guti\u00e9rrez, socia fundadora de MUCAFE.<\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">&nbsp;<\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">Adem\u00e1s, coment\u00f3 \u00abLa herencia y la practicidad<b style=\"line-height: 22.7199993133545px;\">.<\/b>&nbsp;Ha encontrado en el caf\u00e9 una costumbre heredada de casa, que hasta la fecha contin\u00faa, busca practicidad durante el consumo. Suelen tomar de tres a cuatro tazas por d\u00eda, y los momentos favoritos para tomarlo es en la ma\u00f1ana y en la noche. En la mayor\u00eda de los casos, les gusta tomarlo cuando est\u00e1n en casa, disfrutando de la televisi\u00f3n o el radio\u00bb<\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">&nbsp;<\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">\u00abEnerg\u00eda y rapidez. El caf\u00e9 es \u00abla parte l\u00edquida del desayuno\u00bb, lo ve como el shot de energ\u00eda que necesita para despertar. La indulgencia y socializaci\u00f3n<b style=\"line-height: 22.7199993133545px;\">.<\/b>&nbsp;Busca probar y mezclar sabores, encuentra en el caf\u00e9 el v\u00ednculo para compartir momentos con amigos.\u00bb Continu\u00f3 Guti\u00e9rrez<\/span><\/div>\n<div style=\"background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">&nbsp;<\/span><\/div>\n<div style=\"background-color: white; font-family: Times-New-Roman; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">Sobre el estilo de los consumidores Guti\u00e9rrez coment\u00f3 \u00abSe lograron catalogar de diferentes formas, por ejemplo Coffee-holic, el cual busca lugares de paso donde preparen el caf\u00e9 r\u00e1pidamente o que ya lo tengan preparado. El estilo tradicional, lo que busca es que al elegir un caf\u00e9, este no le haga da\u00f1o. No se fija en certificaciones que tiene el caf\u00e9 para elegirlo. El Home Maker, es el consumidor pr\u00e1ctico, busca la forma m\u00e1s f\u00e1cil de obtener lo que quiere (caf\u00e9). Y por \u00faltimo el estilo On the go, busca que su caf\u00e9 est\u00e9 listo r\u00e1pidamente y que sea de buena calidad. Se fija en la facilidad para prepararlo y elegir el caf\u00e9. El lugar donde m\u00e1s consumo es en su casa. Lo primero que elige es un caf\u00e9 que est\u00e9 listo r\u00e1pidamente. Lo primero que busca en un caf\u00e9 es que sea de buena calidad y que est\u00e9 cerca de su casa\u00bb. Finaliz\u00f3<br style=\"line-height: 22.7199993133545px;\" \/><\/span><\/div>\n<div style=\"background-color: white; font-family: Times-New-Roman; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">Y a ti como te gusta tomarlo? C\u00f3mo sea, donde sea y con quien sea, no te olvides de tomar caf\u00e9 de calidad y difundir la cultura del mismo.<\/span><\/div>\n<div style=\"background-color: white; font-family: Times-New-Roman; font-size: 12pt; line-height: 22.7199993133545px; text-align: justify;\">\n<span style=\"font-family: Arial, sans-serif; line-height: 18.3999996185303px;\">Ven a Expo Caf\u00e9, del 3 al 5 de septiembre del 2015.<\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00abMejor sabor, m\u00e1s calidad, mejor aroma, el caf\u00e9 de grano, simplemente es el mejor\u00bb. \u00abYo siento que el caf\u00e9 une a las personas, porque es un buen pretexto para tener una buena conversaci\u00f3n\u00bb. \u00abUn buen caf\u00e9 es el que sabe a caf\u00e9, no a agua, ni a t\u00e9, ni que s\u00f3lo este como pintado\u00bb. \u00abEl [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":21909,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-21908","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - 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