{"id":2797,"date":"2024-10-04T16:00:00","date_gmt":"2024-10-04T16:00:00","guid":{"rendered":""},"modified":"2026-06-28T23:48:58","modified_gmt":"2026-06-28T23:48:58","slug":"publicis-worldwide-lima-anuncia-la","status":"publish","type":"post","link":"https:\/\/entrepalabrasmxdigital.com\/?p=2797","title":{"rendered":"Publicis Worldwide Lima anuncia la incorporaci\u00f3n de Beto Noriega como Director General Creativo"},"content":{"rendered":"

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Publicis Worldwide Lima, una de las agencias creativas l\u00edderes en el pa\u00eds que forma parte de Publicis Groupe, liderada por Nelson Fragoso, anuncia la incorporaci\u00f3n de Beto Noriega a su equipo como Chief Creative Officer.<\/span><\/p>\n

Beto, publicista de formaci\u00f3n, tiene m\u00e1s de 20 a\u00f1os de experiencia en la industria trabajando para diversas redes como JWT, DDB y VML. En esta \u00faltima y durante casi una d\u00e9cada lider\u00f3 el equipo de Cerveza Cristal y Cemento Sol. Marcas con las que fue reconocido en 2023 en Cannes Lions, New York Festival, Clio, PHNX, y el El Sol donde se obtuvo 2 GP.<\/span><\/span><\/p>\n


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\u00abEstamos emocionados de dar la bienvenida a Beto, un talento creativo excepcional, para liderar nuestra \u00e1rea de creatividad. Hemos tenido el placer de trabajar juntos en el pasado, y su llegada fortalecer\u00e1 nuestra capacidad para ofrecer un valor excepcional a nuestros clientes\u00bb,<\/i> coment\u00f3 Nelson Fragoso, Managing Director de Publicis Wordwide Lima.<\/span><\/span><\/p>\n


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Noriega, por su parte, expres\u00f3: \u00abTengo mucha gratitud de ser parte de Publicis y asumir este nuevo rol junto a un talentoso equipo que reci\u00e9n se est\u00e1 formando. Es la oportunidad perfecta para empezar a trabajar en el crecimiento de nuevos negocios y en la ideaci\u00f3n de un nuevo modelo de agencia. Uno con mayor foco en la innovaci\u00f3n y en procesos m\u00e1s \u00e1giles y eficientes que nos permitan llegar de manera directa a la eficacia creativa\u201d.<\/i><\/span><\/span><\/p>\n


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El nuevo CCO aportar\u00e1 su experiencia en el entendimiento de las nuevas reglas de juego en una industria donde la \u00fanica constante es el cambio. El uso de data, la innovaci\u00f3n, los nuevos presupuestos y necesidades de los clientes ya son una realidad. La data y el an\u00e1lisis de las tendencias ser\u00e1n determinantes para ofrecer campa\u00f1as m\u00e1s atractivas.<\/span><\/span><\/p>\n


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La incorporaci\u00f3n de Beto Noriega como Director General Creativo y el liderazgo de Nelson Fragoso refuerzan el liderazgo de Publicis Worldwide Lima en el mercado de la comunicaci\u00f3n, el marketing y la publicidad, asegurando un futuro prometedor para la agencia.<\/span><\/span><\/p>\n


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Publicis Worldwide Lima, una de las agencias creativas l\u00edderes en el pa\u00eds que forma parte de Publicis Groupe, liderada por Nelson Fragoso, anuncia la incorporaci\u00f3n de Beto Noriega a su equipo como Chief Creative Officer. Beto, publicista de formaci\u00f3n, tiene m\u00e1s de 20 a\u00f1os de experiencia en la industria trabajando para diversas redes como JWT, […]<\/p>\n","protected":false},"author":2,"featured_media":2798,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[22],"class_list":["post-2797","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-medios"],"yoast_head":"\nPublicis Worldwide Lima anuncia la incorporaci\u00f3n de Beto Noriega como Director General Creativo - EntrePalabras<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/entrepalabrasmxdigital.com\/?p=2797\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Publicis Worldwide Lima anuncia la incorporaci\u00f3n de Beto Noriega como Director General Creativo - EntrePalabras\" \/>\n<meta property=\"og:description\" content=\"Publicis Worldwide Lima, una de las agencias creativas l\u00edderes en el pa\u00eds que forma parte de Publicis Groupe, liderada por Nelson Fragoso, anuncia la incorporaci\u00f3n de Beto Noriega a su equipo como Chief Creative Officer. 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