{"id":28023,"date":"2014-03-01T00:50:00","date_gmt":"2014-03-01T00:50:00","guid":{"rendered":""},"modified":"2026-06-29T03:37:34","modified_gmt":"2026-06-29T03:37:34","slug":"se-realizara-la-campana-publicitaria-2","status":"publish","type":"post","link":"https:\/\/entrepalabrasmxdigital.com\/?p=28023","title":{"rendered":"Se realizar\u00e1 la campa\u00f1a publicitaria \u201cSonora, v\u00edvelo para creerlo\u201d, para posicionar todos sus destinos"},"content":{"rendered":"
\n<\/a>Con el prop\u00f3sito de fortalecer al sector y propiciar el incremento de arribo
\nde turistas a la entidad, el Gobierno del Estado a trav\u00e9s de la Comisi\u00f3n de
\nFomento al Turismo particip\u00f3 en la Reuni\u00f3n de Planeaci\u00f3n Estrat\u00e9gica 2014,
\ninform\u00f3 el titular de COFETUR Javier Tapia Camou. <\/span><\/div>\n
\n
<\/span><\/div>\n

<\/p>\n

\nExplic\u00f3 que a esta reuni\u00f3n, convocada por el Consejo de Promoci\u00f3n Tur\u00edstica
\nde M\u00e9xico (CPTM) tiene como finalidad dar a conocer el perfil de cada uno de los
\nmercados donde existe representatividad de M\u00e9xico, as\u00ed como encaminar los
\nobjetivos y tendencias del viajero hacia los atractivos tur\u00edsticos de cada
\nentidad. <\/span><\/div>\n

<\/p>\n

\n
<\/span><\/div>\n
\nEn este sentido, nuestra entidad logr\u00f3 que el Lic. Rodolfo L\u00f3pez Negrete,
\nDirector General del CPTM se comprometiera a realizar la producci\u00f3n y difusi\u00f3n
\nde una campa\u00f1a de publicidad denominada: \u201cSonora, v\u00edvelo para creerlo\u201d, con los
\nm\u00e1s altos est\u00e1ndares, tanto creativos como de producci\u00f3n y post producci\u00f3n, para
\nque a trav\u00e9s de esta herramienta nuestro Estado complemente los esfuerzos de
\npromoci\u00f3n que haga para cada uno de sus destinos. <\/span><\/div>\n

<\/p>\n

\n
<\/span><\/div>\n
\nTapia Camou asegur\u00f3 que a trav\u00e9s de este nuevo plan de mercadotecnia, se dar\u00e1
\nseguimiento a la estrategia para lograr que Sonora continu\u00e9 posicion\u00e1ndose  en
\nel Pa\u00eds y el extranjero como un destino seguro, divertido, diferente y con
\ninfraestructura de primer nivel para recibir a visitantes en nuestros diversos
\ndestinos, como lo son: de sol y playa, de grandes ciudades, pueblos m\u00e1gico, de
\nturismo de aventura y de naturaleza. <\/span><\/div>\n
\n
<\/span><\/div>\n
\nCabe destacar que en el evento la Secretar\u00eda de Turismo Claudia Ruiz Masseu
\nindic\u00f3 que se continuar\u00e1 promoviendo al pa\u00eds de forma articulada con otras
\ndependencias, de forma que el mundo \u201cvenga a M\u00e9xico y que M\u00e9xico vaya al mundo\u201d.
\n<\/span><\/div>\n

<\/p>\n

\n
<\/span><\/div>\n
\nParticiparon tambi\u00e9n los Secretarios de Turismo del pa\u00eds, as\u00ed como 69
\ncompa\u00f1\u00edas operadoras de turismo, con las que los destinos estuvieron elaborando
\ny firmando Acuerdos de Colaboraci\u00f3n, as\u00ed como Convenios de Participaci\u00f3n, por
\nmencionar algunas: Aerom\u00e9xico, Viajes Palacio, Viajes Barcel\u00f3 Interjet , Best
\nDay, Despegar.com, entre otros, actores principales en la definici\u00f3n de
\nprogramas de promoci\u00f3n tur\u00edstica nacional. <\/span><\/div>\n

<\/p>\n

\n
<\/span><\/div>\n
\nhttp:\/\/www.sonoraturismo.gob.mx\/ <\/span><\/div>\n","protected":false},"excerpt":{"rendered":"

Con el prop\u00f3sito de fortalecer al sector y propiciar el incremento de arribo de turistas a la entidad, el Gobierno del Estado a trav\u00e9s de la Comisi\u00f3n de Fomento al Turismo particip\u00f3 en la Reuni\u00f3n de Planeaci\u00f3n Estrat\u00e9gica 2014, inform\u00f3 el titular de COFETUR Javier Tapia Camou. Explic\u00f3 que a esta reuni\u00f3n, convocada por el […]<\/p>\n","protected":false},"author":2,"featured_media":28024,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-28023","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nSe realizar\u00e1 la campa\u00f1a publicitaria \u201cSonora, v\u00edvelo para creerlo\u201d, para posicionar todos sus destinos - EntrePalabras<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/entrepalabrasmxdigital.com\/?p=28023\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Se realizar\u00e1 la campa\u00f1a publicitaria \u201cSonora, v\u00edvelo para creerlo\u201d, para posicionar todos sus destinos - EntrePalabras\" \/>\n<meta property=\"og:description\" content=\"Con el prop\u00f3sito de fortalecer al sector y propiciar el incremento de arribo de turistas a la entidad, el Gobierno del Estado a trav\u00e9s de la Comisi\u00f3n de Fomento al Turismo particip\u00f3 en la Reuni\u00f3n de Planeaci\u00f3n Estrat\u00e9gica 2014, inform\u00f3 el titular de COFETUR Javier Tapia Camou. 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