{"id":4177,"date":"2022-05-26T15:17:00","date_gmt":"2022-05-26T15:17:00","guid":{"rendered":""},"modified":"2026-06-29T00:02:23","modified_gmt":"2026-06-29T00:02:23","slug":"asi-han-sido-las-primeras-48-horas-de","status":"publish","type":"post","link":"https:\/\/entrepalabrasmxdigital.com\/?p=4177","title":{"rendered":"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022"},"content":{"rendered":"<ul style=\"text-align: left;\">\n<li style=\"text-align: justify;\"><b><i><span style=\"font-family: arial;\">Tiendanube, plataforma l\u00edder de comercio electr\u00f3nico en Am\u00e9rica Latina, presenta el comportamiento del consumidor mexicano durante las primeras 48 horas de Hot Sale 2022<\/span><\/i><\/b><\/li>\n<li style=\"text-align: justify;\"><b><i><span style=\"font-family: arial;\">La categor\u00eda de Moda, se corona como la favorita de los mexicanos<\/span><\/i><\/b><\/li>\n<li style=\"text-align: justify;\"><b><i><span style=\"font-family: arial;\">Ciudad de M\u00e9xico, Nuevo Le\u00f3n y Jalisco son el top 3 de estados m\u00e1s activos<\/span><\/i><\/b><\/li>\n<\/ul>\n<p><span style=\"font-family: arial;\"><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\"><\/div>\n<div class=\"separator\" style=\"clear: both; text-align: center;\"><a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEiqQg2wE4eZyMfoRJAj0N86pMUqafBCmdGkFWzj8QIGtKe29iM-Z5EslErTGDnxLdIQP7HPQtNsiPOYSJw5BEAex6sBNOOi5ITJBxBLPjCbxIVlemTTdZ4LSggjeeotlkE5c7fBJXaVniF6-2Y_FZxeKniEPLcf3smiSAwQMuPjtzJ35SdxBpfczUji\/s225\/descarga%20(19).png\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img fetchpriority=\"high\" decoding=\"async\" border=\"0\" data-original-height=\"225\" data-original-width=\"225\" height=\"225\" src=\"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2022\/05\/descarga-19.png\" class=\"wp-image-4178\" width=\"225\" \/><\/a><\/div>\n<p><\/p>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">El pasado lunes 23 de mayo dio inicio la novena edici\u00f3n de Hot Sale, una de las fechas m\u00e1s esperadas para el comercio electr\u00f3nico, estas jornadas significan una gran oportunidad para que PyMEs, emprendedores y grandes marcas puedan hacer crecer sus ventas. Las primeras 48 horas, suelen marcar una tendencia de consumo para el resto de la campa\u00f1a, y en <a href=\"https:\/\/eurekandco.us11.list-manage.com\/track\/click?u=01b51540ab91c7961ceb39d7e&amp;id=9de9684a69&amp;e=a11eead09d\">Tiendanube<\/a>, se han superado las expectativas de compra.<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">Durante el 23 de mayo se tuvo un nivel de compra constante, teniendo un pico m\u00e1s alto entre las 18:00 y 23:00 horas; mientras que el 24 de mayo, los horarios favoritos para comprar fueron entre las 10:00 y las 17:00 horas. En t\u00e9rminos de venta, si hacemos una comparativa con el a\u00f1o anterior, este 2022 tenemos un crecimiento en n\u00famero de \u00f3rdenes del 113%; por otro lado, este a\u00f1o se presenta un crecimiento en facturaci\u00f3n del 142% comparado con el mismo periodo del 2021.<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\"><i>\u201cPara Tiendanube es muy gratificante ver c\u00f3mo a\u00f1o tras a\u00f1o los comercios van entendiendo mejor los beneficios del comercio electr\u00f3nico. Los datos que vemos durante estas primeras 48 horas de Hot Sale 2022 nos demuestran que nuestros negocios no solo han entendido el comercio electr\u00f3nico, si no que aplican estrategias que les han permitido seguir con su crecimiento. Estamos muy optimistas que esta tendencia de crecimiento seguir\u00e1 durante los d\u00edas que quedan de la campa\u00f1a, pero tambi\u00e9n lo que resta del a\u00f1o\u201d<\/i> coment\u00f3 Juan Mart\u00edn Vignart, Country Manager de Tiendanube M\u00e9xico.<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">Hasta el momento, los comercios de la plataforma tienen un ticket promedio de $1,563 pesos. Las tres principales categor\u00edas que m\u00e1s destacan son: Salud y Belleza (36%), Moda (25%), Er\u00f3tica, Casa y Jard\u00edn con un 7% respectivamente.<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">Sobre los estados que han tenido mayor actividad durante las primeras 48 horas de Hot Sale 2022, al igual que el a\u00f1o pasado, la Ciudad de M\u00e9xico lidera con el 37% de las compras; seguido por Nuevo Le\u00f3n (18%) y Jalisco (16%).<\/div>\n<div style=\"text-align: justify;\"><\/div>\n<div style=\"text-align: justify;\">Una de las partes m\u00e1s atractivas para los consumidores de esta campa\u00f1a, y que se convierte en un factor decisivo, son las promociones a las que tienen acceso. Durante estos primeros d\u00edas, en los comercios de Tiendanube destacaron los descuentos directos del 30 al 60%; meses sin intereses (3,6,12) y los env\u00edos gratis a partir de determinado monto de compra.<\/div>\n<p><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tiendanube, plataforma l\u00edder de comercio electr\u00f3nico en Am\u00e9rica Latina, presenta el comportamiento del consumidor mexicano durante las primeras 48 horas de Hot Sale 2022 La categor\u00eda de Moda, se corona como la favorita de los mexicanos Ciudad de M\u00e9xico, Nuevo Le\u00f3n y Jalisco son el top 3 de estados m\u00e1s activos El pasado lunes 23 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4178,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[23],"class_list":["post-4177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-tecnolife"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022 - EntrePalabras<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/entrepalabrasmxdigital.com\/?p=4177\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022 - EntrePalabras\" \/>\n<meta property=\"og:description\" content=\"Tiendanube, plataforma l\u00edder de comercio electr\u00f3nico en Am\u00e9rica Latina, presenta el comportamiento del consumidor mexicano durante las primeras 48 horas de Hot Sale 2022 La categor\u00eda de Moda, se corona como la favorita de los mexicanos Ciudad de M\u00e9xico, Nuevo Le\u00f3n y Jalisco son el top 3 de estados m\u00e1s activos El pasado lunes 23 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/entrepalabrasmxdigital.com\/?p=4177\" \/>\n<meta property=\"og:site_name\" content=\"EntrePalabras\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-26T15:17:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-29T00:02:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2022\/05\/descarga-19.png\" \/>\n\t<meta property=\"og:image:width\" content=\"225\" \/>\n\t<meta property=\"og:image:height\" content=\"225\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"entrepalabras\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"entrepalabras\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177\"},\"author\":{\"name\":\"entrepalabras\",\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/#\\\/schema\\\/person\\\/7e4adbd71849efdae7f005d1c49eb0b5\"},\"headline\":\"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022\",\"datePublished\":\"2022-05-26T15:17:00+00:00\",\"dateModified\":\"2026-06-29T00:02:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177\"},\"wordCount\":455,\"image\":{\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/descarga-19.png\",\"keywords\":[\"#tecnolife\"],\"articleSection\":[\"Uncategorized\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177\",\"url\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177\",\"name\":\"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022 - EntrePalabras\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/descarga-19.png\",\"datePublished\":\"2022-05-26T15:17:00+00:00\",\"dateModified\":\"2026-06-29T00:02:23+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/#\\\/schema\\\/person\\\/7e4adbd71849efdae7f005d1c49eb0b5\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177#primaryimage\",\"url\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/descarga-19.png\",\"contentUrl\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/descarga-19.png\",\"width\":225,\"height\":225},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?p=4177#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/#website\",\"url\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/\",\"name\":\"EntrePalabras\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/#\\\/schema\\\/person\\\/7e4adbd71849efdae7f005d1c49eb0b5\",\"name\":\"entrepalabras\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/?s=96&d=mm&r=g\",\"caption\":\"entrepalabras\"},\"url\":\"https:\\\/\\\/entrepalabrasmxdigital.com\\\/?author=2\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022 - EntrePalabras","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/entrepalabrasmxdigital.com\/?p=4177","og_locale":"es_ES","og_type":"article","og_title":"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022 - EntrePalabras","og_description":"Tiendanube, plataforma l\u00edder de comercio electr\u00f3nico en Am\u00e9rica Latina, presenta el comportamiento del consumidor mexicano durante las primeras 48 horas de Hot Sale 2022 La categor\u00eda de Moda, se corona como la favorita de los mexicanos Ciudad de M\u00e9xico, Nuevo Le\u00f3n y Jalisco son el top 3 de estados m\u00e1s activos El pasado lunes 23 [&hellip;]","og_url":"https:\/\/entrepalabrasmxdigital.com\/?p=4177","og_site_name":"EntrePalabras","article_published_time":"2022-05-26T15:17:00+00:00","article_modified_time":"2026-06-29T00:02:23+00:00","og_image":[{"width":225,"height":225,"url":"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2022\/05\/descarga-19.png","type":"image\/png"}],"author":"entrepalabras","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"entrepalabras","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177#article","isPartOf":{"@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177"},"author":{"name":"entrepalabras","@id":"https:\/\/entrepalabrasmxdigital.com\/#\/schema\/person\/7e4adbd71849efdae7f005d1c49eb0b5"},"headline":"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022","datePublished":"2022-05-26T15:17:00+00:00","dateModified":"2026-06-29T00:02:23+00:00","mainEntityOfPage":{"@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177"},"wordCount":455,"image":{"@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177#primaryimage"},"thumbnailUrl":"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2022\/05\/descarga-19.png","keywords":["#tecnolife"],"articleSection":["Uncategorized"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177","url":"https:\/\/entrepalabrasmxdigital.com\/?p=4177","name":"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022 - EntrePalabras","isPartOf":{"@id":"https:\/\/entrepalabrasmxdigital.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177#primaryimage"},"image":{"@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177#primaryimage"},"thumbnailUrl":"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2022\/05\/descarga-19.png","datePublished":"2022-05-26T15:17:00+00:00","dateModified":"2026-06-29T00:02:23+00:00","author":{"@id":"https:\/\/entrepalabrasmxdigital.com\/#\/schema\/person\/7e4adbd71849efdae7f005d1c49eb0b5"},"breadcrumb":{"@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/entrepalabrasmxdigital.com\/?p=4177"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177#primaryimage","url":"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2022\/05\/descarga-19.png","contentUrl":"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2022\/05\/descarga-19.png","width":225,"height":225},{"@type":"BreadcrumbList","@id":"https:\/\/entrepalabrasmxdigital.com\/?p=4177#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/entrepalabrasmxdigital.com\/"},{"@type":"ListItem","position":2,"name":"As\u00ed han sido las primeras 48 horas de compra en Hot Sale 2022"}]},{"@type":"WebSite","@id":"https:\/\/entrepalabrasmxdigital.com\/#website","url":"https:\/\/entrepalabrasmxdigital.com\/","name":"EntrePalabras","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/entrepalabrasmxdigital.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/entrepalabrasmxdigital.com\/#\/schema\/person\/7e4adbd71849efdae7f005d1c49eb0b5","name":"entrepalabras","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","caption":"entrepalabras"},"url":"https:\/\/entrepalabrasmxdigital.com\/?author=2"}]}},"_links":{"self":[{"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=\/wp\/v2\/posts\/4177","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4177"}],"version-history":[{"count":1,"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=\/wp\/v2\/posts\/4177\/revisions"}],"predecessor-version":[{"id":4179,"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=\/wp\/v2\/posts\/4177\/revisions\/4179"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=\/wp\/v2\/media\/4178"}],"wp:attachment":[{"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4177"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4177"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entrepalabrasmxdigital.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4177"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}