{"id":6243,"date":"2020-08-20T16:00:00","date_gmt":"2020-08-20T16:00:00","guid":{"rendered":""},"modified":"2026-06-29T00:22:33","modified_gmt":"2026-06-29T00:22:33","slug":"como-sacar-adelante-tu-cafeteria-ante","status":"publish","type":"post","link":"https:\/\/entrepalabrasmxdigital.com\/?p=6243","title":{"rendered":"\u00bfC\u00f3mo sacar adelante a tu cafeter\u00eda ante la pandemia?"},"content":{"rendered":"<ul>\n<li><b><i><span style=\"font-family: Arial, Helvetica, sans-serif;\">Enfrentamos una \u00e9poca donde ver oportunidades en lugar de problemas es clave para salir adelante<\/span><\/i><\/b><\/li>\n<li><b><i><span style=\"font-family: Arial, Helvetica, sans-serif;\">Es tiempo de pensar afuera de la caja, de implementar nuevas t\u00e1cticas operativas<\/span><\/i><\/b><\/li>\n<\/ul>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif;\"><\/p>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n<a href=\"https:\/\/blogger.googleusercontent.com\/img\/b\/R29vZ2xl\/AVvXsEgSy7-ze5VSipIxshJKiZ29-Je_raLXja6AMrz_dBeFq0LlTyuTPcq5MD5XGJdsSNcNE6TuqFFTHP4jmXr-TGeaOwABG6tbMgpZGSWwFlJn-zGaUYp7kML6FC4Nl1Es50Z3vS2q8d4-2Tc\/s1600\/Captura+de+Pantalla+2020-07-01+a+la%2528s%2529+13.46.42.png\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img fetchpriority=\"high\" decoding=\"async\" border=\"0\" data-original-height=\"740\" data-original-width=\"737\" height=\"400\" src=\"https:\/\/entrepalabrasmxdigital.com\/wp-content\/uploads\/2020\/08\/Captura-de-Pantalla-2020-07-01-a-las-13.46.42.png\" class=\"wp-image-6244\" width=\"398\" \/><\/a><\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<div style=\"text-align: justify;\">\n<i>\u201cLas especies que sobreviven no son las m\u00e1s fuertes, ni las m\u00e1s r\u00e1pidas, ni las m\u00e1s inteligentes; sino aquellas que se adaptan mejor al cambio\u201d,<\/i> Charles Darwin.<\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<div style=\"text-align: justify;\">\nLa pandemia por Covid-19 nos tom\u00f3 desprevenidos, sin un plan de contingencia o contenci\u00f3n de crisis. Las cafeter\u00edas, como centros de reuni\u00f3n y de trabajo, fueron de los primeros negocios en verse afectados.<\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<div style=\"text-align: justify;\">\nEl impacto por el nuevo coronavirus no ha sido igual para todas las cafeter\u00edas. Algunas percibieron la baja en ventas, otras vieron la oportunidad de seguir operando bajo esquemas de servicio que antes no ofrec\u00edan, o que hab\u00edan explotado muy poco, y unas cuantas m\u00e1s fueron obligadas a cerrar.<\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<p><\/span><\/p>\n<div>\n<div style=\"text-align: justify;\">\n<span style=\"font-family: Arial, Helvetica, sans-serif;\">Cerrar y no vender no necesariamente implica dejar de trabajar. Hay muchos puntos que pueden trabajarse a puerta cerrada: auditor\u00edas de procesos, optimizaci\u00f3n del flujo de tiempos y movimientos, el servicio al cliente, mejoras en la imagen, construcci\u00f3n de tu propia p\u00e1gina web.<\/span><\/div>\n<div>\n<div style=\"text-align: justify;\">\n<span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><\/div>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif;\"><\/p>\n<div style=\"text-align: justify;\">\n<i>\u201cEnfrentamos una \u00e9poca donde ver oportunidades en lugar de problemas es clave para salir avante. Los clientes ya acostumbrados a tomar un caf\u00e9 de especialidad lo est\u00e1n solicitando de la misma manera para su domicilio. Sin embargo, algunos est\u00e1n prefiriendo pedir el caf\u00e9 para prepar\u00e1rselo ellos mismos en casa. Esto ha provocado que la b\u00fasqueda en las redes de \u00abc\u00f3mo preparar un caf\u00e9 perfecto\u00bb<\/i> est\u00e9 en aumento\u201d, indic\u00f3 H\u00e9ctor Garc\u00eda, director de operaciones en Caf\u00e9 Etrusca.<\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<div style=\"text-align: justify;\">\nLa pandemia ha llegado para revolucionar el mundo, ejemplo de ello es que cafeter\u00edas con presencia en internet han tenido un incremento en sus ventas de hasta 250%.<\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<div style=\"text-align: justify;\">\n<i>\u201cEs tiempo de pensar afuera de la caja, de atreverse a llegar m\u00e1s all\u00e1 de los l\u00edmites que aparentaba tener el negocio. Lleg\u00f3 el momento de implementar t\u00e1cticas como el take away, delivery, drive thru y grab and go; as\u00ed como comenzar a utilizar software que facilite los pagos en l\u00ednea y los pagos r\u00e1pidos sin dinero en efectivo, como los c\u00f3digos QR\u201d,<\/i> explic\u00f3 el experto.<\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<div style=\"text-align: justify;\">\nEs indispensable retornar a las actividades con un protocolo de seguridad y salud adecuado a las disposiciones que las autoridades establezcan, as\u00ed como a las necesidades del mismo negocio. Algunas recomendaciones son: establecer un n\u00famero m\u00e1ximo de clientes a los que se les permitir\u00e1 el ingreso, evitar las cartas o men\u00fas impresos y reducir las transacciones en efectivo, por mencionar algunas.<\/div>\n<div style=\"text-align: justify;\">\n<\/div>\n<div style=\"text-align: justify;\">\nAdaptarse al cambio puede ser complejo, sobre todo al caer en el error de imitar el modo de actuar de alguien m\u00e1s. Cada negocio afronta circunstancias distintas, por lo tanto, la manera de reaccionar y accionar no debe ser la misma. La base del \u00e9xito es trabajo y esfuerzo. Para lograr resultados es necesario comprometerse con el equipo de trabajo y con los clientes; demostrar empat\u00eda y sensibilidad para ver el entorno como lo est\u00e1 viendo y viviendo el otro.<\/div>\n<p><\/span><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Enfrentamos una \u00e9poca donde ver oportunidades en lugar de problemas es clave para salir adelante Es tiempo de pensar afuera de la caja, de implementar nuevas t\u00e1cticas operativas \u201cLas especies que sobreviven no son las m\u00e1s fuertes, ni las m\u00e1s r\u00e1pidas, ni las m\u00e1s inteligentes; sino aquellas que se adaptan mejor al cambio\u201d, Charles Darwin. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":6244,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[140,961,359,79,60,64],"class_list":["post-6243","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-cafe","tag-cafeteria","tag-covid-19","tag-expo","tag-negocios","tag-pandemia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfC\u00f3mo sacar adelante a tu cafeter\u00eda ante la pandemia? - EntrePalabras<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/entrepalabrasmxdigital.com\/?p=6243\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo sacar adelante a tu cafeter\u00eda ante la pandemia? - EntrePalabras\" \/>\n<meta property=\"og:description\" content=\"Enfrentamos una \u00e9poca donde ver oportunidades en lugar de problemas es clave para salir adelante Es tiempo de pensar afuera de la caja, de implementar nuevas t\u00e1cticas operativas \u201cLas especies que sobreviven no son las m\u00e1s fuertes, ni las m\u00e1s r\u00e1pidas, ni las m\u00e1s inteligentes; sino aquellas que se adaptan mejor al cambio\u201d, Charles Darwin. 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